Company

Sidd Saran is the founder of ChronWise. Sidd’s career is based on his intertwined interests in technology, finance and business. Sidd studied physics at Middlebury College, where he co-authored a paper in astrophysics, engineering at Dartmouth College and business at the Wharton School of the University of Pennsylvania. Sidd spent over a decade at financial services firms, UBS and Credit Suisse, providing growth, strategy and corporate finance advisory services to technology, services and industrial companies. Subsequently, he established an independent advisory firm. Sidd was a co-founder and board member of a technology incubator, Product Lab LLC, and board member and CEO of Salem Steel NA LLC, an industrial distribution firm. Sidd is currently the President of Montgomery Emergency Medical Services Inc., an all-volunteer organization that provides 911 first response medical services to the 23,000 residents of Montgomery Township, NJ.

In 2020, during the depths of Covid, I ramped up my volunteering with my town’s emergency medical services. During ambulance rides to the hospital and hours at vaccine clinics, I received the gift of hearing life stories from friends and from strangers. Some recovered. Some struggled. Some lost loved ones. One story struck me in particular because it was a saga that went on for over a year. It was about the frustrations, uncertainties and emotional hardships that my friend went through as she wrapped up the estate of her father. As I heard her story, I looked inwards and realized that my family would face similar frustrations if I were to unexpectedly pass, or in fact, if we were to have an unexpected calamity. Our own planning bridge was unfinished. That started a quest to solve my own problem. While doing so I researched solutions, read books, spoke to my elders, friends and attorneys. I realized that many others had unfinished bridges, whether they knew it or not. That was the genesis of the solution, which we named ChronWise.